Collaboration > Competition

They say it takes more muscles to frown than it does to smile. Seriously, try it! (I know you’re totally pulling a frowny-smiley face as you read this…) Let’s face it, negative energy is a heckuva lot more work. A few days ago, I returned from Photo Field Trip, a gathering of photographers & creative gurus in a lush oceanside canyon. Imagine […]


Bailey Aro Brand & Website Launch Giveaway!

Woohoo! It’s giveaway time, friends. To celebrate the new brand & website launch, I’m giving away goodies from some of my very favorite brands. For details on how to enter, see the entry form at the bottom of this blog post. The giveaway ends at Noon CST on Friday, July 11th. Five names will then be randomly drawn […]


Presenting: The New Bailey Aro Brand

About a year ago, I embarked on a crazy journey: I set out to fully rebrand my business from the inside-out. At the time, it made my knees knock. These internal questions kept prodding away at me: Is it really worth the investment? How will I decide on the ultimate direction for this business? What if […]